Food and Memory: when food takes you on a journey through memories

Do you remember the smell of a family breakfast? The fragrance of that baked sweet or that homemade cake you loved so much? These genuine and authentic flavours impossible to forget! A smell, a taste, or a simple image of a dish can indeed be a real journey through time. This is the power, sometimes therapeutic, of food: to trigger sensations and memories that you had stored away and hadn't reopened for a long time.

From a brioche dough to a creamy filling, every gesture in preparing a traditional recipe is something you have preserved in memory and that has become part of your experience. An extremely important legacy, that of memories, without which the very tradition of Italian pastry probably wouldn't exist.

Experts refer to this as neurogastronomy. It’s the science that studies how the brain interacts with the gastronomic experience.  Put simply, it’s what makes us say, "This dish reminded me of my childhood!".

Every aspect, from smell to aesthetics, represents a real resonance box capable of stimulating a memory or an emotion, something, in short, that goes far beyond the simple act of eating.

But how do you prepare desserts that evoke memories and flavours from childhood? The answer is very simple, all you have to do is create family recipes and rediscover that cherished bond between kitchen and memory. Like the sweets and baked goods from Forno d’Asolo.

Products and baked specialities that tell a story passed down from hand to hand, from generation to generation, and arrived to this day. From the maritozzo to the vegan croissant, from the filled cannolo to the cream cube, each is the result of a perfect synthesis of experience, technique, and unbridled passion. This is the magic formula for taking a stroll down memory lane!